Meaning in Motion
Logos is led by three very different men who share some profound common ground. Simon, Jake, and Walid have each spent a lifetime exploring both the world and themselves in search of meaning and purpose. Between them, they have built a successful business in New York City, earned a PhD, won a BAFTA, climbed Everest, reached the North Pole, volunteered in East Africa, cycled across Pakistan, and perhaps most importantly - overcome countless personal challenges.
What draws them to the logotherapeutic approach is that it offers no universal truths, but rather a lens through which each person can uncover their own answers to life’s difficult questions. Their combined experience as fathers, husbands, therapists, and citizens enables them to guide others on this search for meaning with both skill and empathy. None of them claims to have the answers, but together they help illuminate the path forward.
Who we are
Logos is a company that helps us all find our greater meaning in life. We have a curiosity about what makes life fulfilling for people in all moments, whether big or small. Our founders were inspired by Victor Frankl to make the search for meaning the central driving force in our existence. By searching for meaning in all of life’s activities, and by being responsible for the attitude we present, we make life more purposeful and fulfilling.
Our goal as an organisation is to provide various avenues for clients to find more meaning in their lives. We believe that the individual meaning itself is always independent and unique to the person and the situation, but the method for identifying that meaning is universal. By better identifying that meaning and sharing the process, we can all be more responsible for our individual actions and attitudes in trying to fu-fill that meaning.
What We Do
Who is Victor Frankle?
Viktor Frankl was an Austrian neurologist, psychiatrist, and philosopher best known as the founder of logotherapy and as a Holocaust survivor. His experiences in Nazi concentration camps deeply influenced his work, leading him to write the best-selling book Man's Search for Meaning, which details his survival and the idea that finding meaning in life can help one endure extreme suffering. Logotherapy is a psychotherapeutic approach centered on finding a purpose in life, which Frankl developed as the "Third Viennese School of Psychotherapy".
What is LogoTherapy?
Logotherapy is a form of psychotherapy developed by Viktor Frankl that focuses on finding meaning in life as the primary human motivation. It helps people discover their purpose, even in difficult circumstances, and is based on the belief that humans have the freedom to choose their attitude and find meaning through their actions, experiences, or the way they face suffering. Logotherapy uses techniques like Socratic dialogue, paradoxical intention, and dereflection to guide patients toward this sense of meaning.
Meet The Team
Simon
Simon Tucker: When I was a kid I was terrified of travelling and leaving home. Whether that was getting a train by myself, staying over with friends. It just filled me with huge anxiety and fear. And so I turned lots of things down. Missed out on a lot of trips.
Then in my 20s I decided to do something about it. So me and my best friend cooked up the idea of cycling through Pakistan to China, which was so far out of my comfort zone that it just made sense. It was exciting planning it but the thought of actually going was terrifying. But we had committed to each other and the fear of letting either one down was greater than the fears I had about the trip. And so one day there I was in Karachi, unboxing the bikes and that was it. I turned the pedals and 5 weeks later, 2500 kilometres in the bag, countless synchronised stomach upsets and vomiting sessions later, we were 16000ft up on the border with China.
Since then I have travelled to and filmed in 64 countries. Highlights include walking The Last Degree to the North Pole, the first white water descent of the Pacuare River in Costa Rica with Mike Horn, summiting Mt Blanc but failing on Mt Kilimanjaro and crossing the Namib Desert.
I tell this story because it changed my life and set me on a course to become a filmmaker, travel the world and ultimately, here to Logos.
Jake
Jacob Ressler (Jake) is a licensed mental health professional, university educator, and published researcher whose work with existential transformation began in the field of emergency management. Immersion in the psychology of loss, grief, and trauma led him to seek a deeper understanding of resilience, post-traumatic growth, and the relationship between suffering, human connection, and meaning-making. Jake has provided support services to individuals from more than 50 countries worldwide and achieved certifications in a range of practices related to complex trauma, crisis intervention, substance use recovery, lifestyle management, and disaster response.
Walid
Walid Abuhaidar is a meaning-driven coach whose life blends extraordinary achievement with a deeply rooted commitment to purpose. A lifelong climber, sailor, endurance athlete, and pilot, he has pushed human limits across mountains, seas, and skies since 1995. His climbs range from Denali and Everest (North Side, unguided) to Aconcagua (Polish Glacier, solo) and Ama Dablam, with leadership on routes in the American West and the Alps. A defining Everest moment—helping friends survive at 8,650 meters—embodies his ethos of teamwork under pressure.
In 2008, he built Scarpetta into a global restaurant brand, reflecting strategic vision and care for community. He trained for the Vendee Globe, sailed thousands of miles, and logged ~2,500 flights, earning APPI Pro Tandem Instructor and Pro PPG licenses. He has completed multiple Ironmans and raced the Titan Desert, and in 2024 became the first tandem pilot to fly Baltoro with his wife.
Guided by Viktor Frankl’s logotherapy, he helps clients discover meaning, resilience, and lasting personal peace.
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